Somewhere on your site are pages that discuss exactly what your money page sells — and never link to it. The context is already written; only the anchor is missing. That is the cheapest link building there is, and this finds it.
The headline feature. We take each money page's title and H1, extract its topic terms and phrases, then search every other crawled page's body text for them. A page that repeatedly discusses the topic and does not link to it is a link waiting to be placed — you have already written the context, which is the expensive part.
Pages with zero or one internal link pointing at them. An orphan is hard for crawlers to discover, impossible for a visitor to navigate to, and receives no authority from the rest of your site. They are usually old posts, landing pages built for a campaign that ended, or pages someone removed from the nav and forgot.
How many clicks from your entry page each page sits, measured across the real link graph. Anything at depth 3 or more is treated as less important by search engines, and by visitors, whatever you intended.
Pages declaring a modified date over a year old, taken from schema dateModified, the Open Graph modified time, or sitemap lastmod — and we tell you which source, because a sitemap date is far weaker evidence than a declared one. Pages with no date at all are counted separately: answer engines treat undated content as unknown-age.
robots.txt and skip anything it disallows for our crawler before fetching it. Links added by JavaScript are invisible, as is anything behind a login.Start with pages that have few links in, and add links from related body copy using descriptive anchors rather than "click here". Re-run the Page Audit to confirm indexing signals, and use the Content and Readability Analyzer on the pages you are updating. The same link work is part of our AEO and GEO consulting.